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Lisa Terry with Innova Medical Technologies and Lynn Hood with Crackerjack Marketing

Posted on December 7, 2012
http://disruptivehealthcare.businessradiox.com/podcasts/DisruptiveHealthcare/DisruptiveHealthCare20121207.mp3

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Lisa Terry/Innova Medical Technologies

Lisa Terry is the CEO and Co-Founder of Innova Medical Technologies and Innova Capital Holdings.  Lisa attended University of Central Florida with a major in Psychology. From there, she translated her education into sales and business psychology and has spent the past 25 years in business and market development.

She successfully negotiated a merger-acquisition with the public company MetroCall/USA Mobility 6 years later, who still utilizes today the IVDS technology they developed. An entrepreneur at heart, she formed and built a national magazine publication, which exit strategy equaled a buy-out from the #7 magazine in the world.

Receiving professional accreditation through the SEC and National Association of Realtors, Lisa understands that knowledge is power, and worked for two years to obtain her Executive MBA in International Entrepreneurship (MBA/IEnt) graduating in 2011 from the J. Mack Robinson College of Business at Georgia State University in Atlanta, Georgia.

Her successful consultative and development practice experience led her to WhiteScience five years ago where she was engaged by Mr. Nelson to develop and execute creative sales solutions and distribution methods for WhiteScience’s primary product lines and to head International Acquisitions.

Lynn Hood/Crackerjack Marketing

Lynn Hood is the Top Kernel at Crackerjack Marketing, an integrated marketing firm that helps medical device, bioscience, high tech and business-to-business companies strategically position themselves and increase sales. Crackerjack is the answer for businesses that need a right-sized solution for their marketing, branding or public relations needs.

Lynn has more than 25 years of experience working with agencies and corporations in marketing and communications. Before founding Crackerjack Marketing, she was President of Hood Marketing Solutions for 20 years. Prior to that, Lynn was a senior writer for the Institute of Nuclear Power Operations (INPO) and served as Communications Manager for Oglethorpe Power Corporation. She has also worked with Liberty Life Insurance/Liberty Corporation, Southern Vital Record Center, Pearl River Basin Development District and the Appalachia Health Council, and began her career as a reporter for the Augusta Chronicle-Herald.

 

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One comment on “Lisa Terry with Innova Medical Technologies and Lynn Hood with Crackerjack Marketing”

  • December 8, 2012 at 6:43 pm
    Vera Terry Korpman says:

    Good for you, Lisa! Enjoyed your interview, and I believe you definitely are in the right place at the right time with your ‘device’ along alternative medicine lines. Uncle Ralf and I wish you good luck, and we will follow you in this latest endeavor.
    Aunt Vera

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